The Brass Ring Story

My name is Logan Benjamin, and I’m the proud owner of Brass Ring Web Solutions. Since 2019, I’ve been helping clients build stronger online visibility, generate leads, and grow with purpose through mobile-friendly websites, local SEO, and content strategies that work.

Growing up in a family of small business owners, I saw the daily challenges of staying visible, building trust, and reaching new customers. That experience, combined with hands-on expertise in web design, SEO, and digital marketing, inspired me to create a service that delivers real value—and real results—for organizations like yours.

The name "Brass Ring" comes from my lifelong love of amusement parks and the time I spent volunteering at the Herschell Carrousel Factory Museum in North Tonawanda. On traditional carousels, reaching for the brass ring represents a chance to win—and for my clients, it represents the opportunity to grow, stand out, and succeed online.

In 2024, I expanded that mission by launching WNY Biz Board, a local business directory that eventually became part of the WNY Thrive platform. In partnership with Ken Lockwood, we’ve built Western New York’s premier digital marketplace, supporting small businesses and nonprofits throughout Buffalo, Niagara Falls, Rochester, and beyond.

As a lifelong Western New Yorker, I care deeply about helping others in our region thrive. Whether you need a new website, local SEO, or ongoing digital marketing support, I’d love to help you create a strategy that’s built to last.

Let’s work together to grow your brand, expand your reach, and turn your online presence into a tool for lasting success!